How to Spot Buying Signals in Sales Calls (And What to Do the Moment You See Them)
Every salesperson has replayed a lost call in their head and realized, too late, that the prospect told them they were ready to buy. The signal was there. The “we’ve been looking at this for months,” or the sudden shift from “we” to “I” when talking about approval. It just didn’t land in the moment. […]
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